January 25th, 2013

Following This Advice Can Make Internet Marketing Easy [Eddington Pindura]

http://www.ecademy.com/node.php?id=183438

A few companies have become giants in the business world, while many others have remained small and local. Unfortunately, most businesses will fail. It is hard to keep a brick-and-mortar business going, and this is also true about online businesses. Read this article to learn how to avoid that fate by implementing some great Internet marketing tips.

A small businessman may be overwhelmed by the huge Internet businesses already out there. Here are two ways to get ahead: re-set your prices often, after re-checking them against your competitors. Also, establish your own online store that gives folks the opportunity to buy any of your products in one place.

The best way to market online is to make sure you're fully abreast of all the goings-on within the industry. The Internet is changing all the time and it is important that you are aware of all that is going on.

What do superheroes & tax accountants have in common? [James McBrearty]

http://www.ecademy.com/node.php?id=183439

We can't save everyone...

As a tax accountant, I go out of my way to help clients - one year I even visited a client on Sunday 31st January to collect their information and was able to complete the accounts and return, and receive approval to submit them by 8pm the same day!

In January I work 7 days a week, and also many late nights and early mornings helping people.

There is a limit to what is possible though, and even we can't help everyone.

There have been more than nine months since the end of the 2012 tax year in which people could supply their information to an accountant in order to meet the 31st January 2013 deadline.

The recent snow isn't a 'reasonable excuse' to HMRC if people are trying to avoid a fine for late return submission - it would have had to been here for the whole 9 months in order to qualify.

floppy business masterclass 4-4 be a difference [jet rotmans]

http://www.ecademy.com/node.php?id=183442


dear all
many people want to make a difference

start with being
a difference



when people remember you
you were different
even if they talk about you
it is not bad
they better talk about you than don't
when they talk about you can make a difference
by presenting them a great business
so do the things you want
go for it
enjoy being you
with your different suit your different dress

The "good old days" - part 1 [David Shirley]

http://www.ecademy.com/node.php?id=183443

With thanks to a friend who sent me this recently, thought you might like a reminder of the 'good old days' -

Someone asked the other day, 'What was your favourite 'fast food' when you were growing up?'
'We didn't have fast food when I was growing up,' I informed him.
'All the food was slow.'
'C'mon, seriously.. Where did you eat?'
'It was a place called 'home,'' I explained. !
'Mum cooked every day and when Dad got home from work, we sat down together at the dining room table, and if I didn't like what she put on my plate, I was allowed to sit there until I did like it.'

By this time, the lad was laughing so hard I was afraid he was going to suffer serious internal damage, so I didn't tell him the part about how I had to have permission to leave the table.

But here are some other things I would have told him about my childhood if I'd figured his system could have handled it:

Search Folders in Outlook [Shelley Fishel]

http://www.ecademy.com/node.php?id=183444

Search Folders in Outlook



When you are working away in Outlook, you might find that you need a particular email from a certain person/client/friend. Perhaps you are super organised and have zillions of folders to store your emails or perhaps you are one of those people who hate filing as there is always something more exciting to do.

Well Search Folders are a great help. In a nutshell you create a dynamic folder that is always up to date. It matches the criteria you set.

So if you want all the email from a particular person in one place without having to perform a search then Create a Search folder to do just that!

You will find step by step instructions on my blog HERE

Do hop over and take a look and let me know how you get on!

Shelley

Shelley Fishel
The IT Training Surgery Limited

Talent Management Review From Model Lara [Suzy "find a model" O'Connor]

http://www.ecademy.com/node.php?id=183445



20-year-old Lara is the latest model to offer a short Talent Management review. In feedback to the agency she expresses an enthusiasm for Talent Management and the assignment that she was selected for by a designer clothing store client.

"I had a great day working as a promotional model for a designer clothing store on this assignment. I met some lovely people and I really appreciated being given the opportunity to represent Talent Management.

"I was eager to meet the people I would be working with who turned out to be very friendly. I would definitely recommend the experience, as you are able to work alongside a great team.

Why Mary Beard may change the on-line world [William Buist]

http://www.ecademy.com/node.php?id=183446

Mary Beard is a cambridge academic who appeared last week on Question Time on the BBC. For any who watch QT and at the same time follow the hashtag #BBCQT will know there's a pretty steady stream of abusive and nasty comments about the panellists and what they are saying. Sadly Twitter search is throttled so the tweets on the link are probably mostly after the event stuff.

Some of the comments that followed her were stronger than usual. Mary Beard is not a woman to take lightly, well educated, professional, intelligent and strong, she's stood up to this abuse and her stand might just start to make a difference in the level of understanding of this issue.

Speaking a few days later on Woman's hour Mary Beard said :

"There was an awful lot about my vagina, it's size and it's shape and it's smell and what might be inserted into it."

Why Mary Beard may change the on-line world [William Buist]

http://www.ecademy.com/node.php?id=183446

Mary Beard is a cambridge academic who appeared last week on Question Time on the BBC. For any who watch QT and at the same time follow the hashtag #BBCQT will know there's a pretty steady stream of abusive and nasty comments about the panellists and what they are saying. Sadly Twitter search is throttled so the tweets on the link are probably mostly after the event stuff.

Some of the comments that followed her were stronger than usual. Mary Beard is not a woman to take lightly, well educated, professional, intelligent and strong, she's stood up to this abuse and her stand might just start to make a difference in the level of understanding of this issue.

Speaking a few days later on Woman's hour Mary Beard said :

"There was an awful lot about my vagina, its size and its shape and its smell and what might be inserted into it."

The "good old days" - part 2 [David Shirley]

http://www.ecademy.com/node.php?id=183447

More memories from a friend:

My Dad is cleaning out my grandmother's house (she died in December) and he brought me an old lemonade bottle.
In the bottle top was a stopper with a bunch of holes in it. I knew immediately what it was, but my daughter had no idea..
She thought they had tried to make it a salt shaker or something. I knew it as the bottle that sat on the end of the ironing board to 'sprinkle' clothes with because we didn't have steam irons. Man, I am old.


How many do you remember?

Headlight dip-switches on the floor of the car.
Ignition switches on the dashboard.
Trouser leg clips for bicycles without chain guards.
Soldering irons you heated on a gas burner.
Using hand signals for cars without turn indicators.

.........................................................

David Shirley - 07770 627230 - david@davidshirley.co.uk
Headhunter and Independent Financial Adviser (IFA) recruitment

The "good old days" - part 3 [David Shirley]

http://www.ecademy.com/node.php?id=183448

Older Than Dirt Quiz:

Count all the ones that you remember, not the ones you were told about.
Ratings at the bottom;

1. Sweet cigarettes
2. Coffee shops with juke boxes
3. Home milk delivery in glass bottles
4. Party lines on the telephone
5. Newsreels before the movie
6. TV test patterns that came on at night after the last show and were there until TV shows started again in the morning.
(There were only 2 channels [if you were fortunate])
7. Peashooters
8. 33 rpm records
9. 45 RPM records
10. Hi-fi's
11. Metal ice trays with levers
12. Blue flashbulb
13. Cork popguns
14. Wash tub wringers
15: Home delivered bread

If you remembered 0-3 = You're still young
If you remembered 3-6 = You are getting older
If you remembered 7-10 = Don't tell your age
If you remembered 11-14 = You're positively ancient!

I am definitely in the ancient category!!

(PS. I tried to use a large type face so you could read it easily)

My darling wife is leaving me today .. [Mike "Freddie" Gordon]

http://www.ecademy.com/node.php?id=183449

.. for seven days of revelry and fun at Val D'Isere .. in the company of several "substantial" members of this community .. Warren .. William and Mark (another atypical accountant) and others .. comprising Netski 2013.

Delicious irony that Penny should enjoy a week on the piste with so many happily married men. Such a change from her normal routine !

Can you imagine my emotion as she sets off on the train to London wink

My darling wife is leaving me today .. [Mike "Freddie" Gordon]

http://www.ecademy.com/node.php?id=183449

.. for seven days of revelry and fun at Val D'Isere .. in the company of several "substantial" members of this community .. Warren .. William and Mark (another atypical accountant) and others .. comprising Netski 2013.

Delicious irony that Penny should enjoy a week on the piste with so many happily married men. Such a change from her normal routine !

Can you imagine my emotion as she sets off on the train to London wink

What Challenges lie ahead for investors in 2013? [Marcin Zientek]

http://www.ecademy.com/node.php?id=183450

Navigating your way around a wide range of investment products and strategies

In a period of slow global growth, aggressive central bank actions and near paralysis on the part of many fiscal policy makers, investors enter 2013 facing a plethora of challenges.

There are three main hot topics that are likely to impact on making investment decisions over the next 12 months: China, the US and the Eurozone. Chinese monetary policy-making by the new leadership needs to tread a fine line between slowing economic growth, which could cause social unrest, and creating asset bubbles. A US debt ceiling breach around March 2013 could lead to draconian consequences if an agreement is not reached. Finally, the on-going Eurozone sovereign debt crisis - although steps have been taken in the right direction, Europe is still not fixed.

Good financial planning

Economische Crisis - ego-crisis [Maurits Super]

http://www.ecademy.com/node.php?id=183451

Economische crisis = ego crisis

Voor degene, die zijn klanten en hun behoeften werkelijk begrijpt, bestaat geen crisis!

Veel ondernemingen, vooral in de IT-sector, waren de laatste 10, 12 jaar in een comfortabele situatie om niet te moeten verkopen, maar slechts te hoeven leveren, en dat betekent slechts dat men gewoon kon wachten tot verkoopopdrachten binnenkwamen. Eenmaal in deze tredmolen bleek het moeilijk te zijn of ongewenst om te letten op de personeelsontwikkeling. Jong [goedkoop en niet opgeleid] volk naar het front, winstmaximalisatie was het devies. Okay, genoeg over het verleden.

Tegenwoordig is het eenvoudig om de schuld van de slechte verkoopsituatie op de financieel-economische crisis te schuiven, omdat men dan niet zelf schuldig is aan de magere resultaten.

Negotiating on Price: Dos and Don'ts [Damian Donlon]

http://www.ecademy.com/node.php?id=183452

Negotiating on price always becomes a factor in getting your customer to agree to a deal, yet few companies focus on training in this very area. Superior negotiation techniques critical and here are some common pitfalls.
Rule number 1: You never, I said never, begin with a discounted price. I don't know how many sales pitches that I have witnessed that start with "because its you…" or "your such a valued customer"… Why give up something when you don't have to. Landing a deal like this is not as a result of good sales techniques its called giving something away for free. You also loose the ability to more accurately assess your customer in addition to the fact that you may already be the best value for money.

Not another (!!!) Meeting! [David Klaasen]

http://www.ecademy.com/node.php?id=183453




Communication is the oil in the engine of any business and yet it is often neglected, careless or squandered - especially in meetings. Few people look forward to business meetings because they are frequently felt to be unproductive and a waste of time. But, all too often they are also reluctant to put in the required effort to prepare in advance, be on time and stick to the agenda!

You can't have it both ways

Budding entrepreneurs should take care of their redundancy payments [Jon Stow]

http://www.ecademy.com/node.php?id=183454

With many firms downsizing there are many people, often in their late forties or into their fifties who find themselves unexpectedly with time on their hands and also a fat cheque as part of their compensation package. Some may have several tens of thousands in their bank accounts.

Few are happy to retire and put their feet up. Spending more time with the family may be a convenient euphemism for politicians who have been kicked out of office, but actually for people with active minds, boredom soon sets in. It is then that there is a danger of being lured into something which may eat some or all of that redundancy payment without any lasting benefit.

There may be an attractive offer for a franchise with "guaranteed income". There may be an alluring advert in a weekend newspaper offering training as a "consultant". There may be an offer of high returns from a property business. All should be viewed with perhaps not suspicion, but at least with healthy scepticism.

Facebook Graph Search - Whats all the fuss about? [Damian Donlon]

http://www.ecademy.com/node.php?id=183455

Ok it's new and untested but we have decided to give you our understanding of what all the buzz is about. Firstly is still at beta stage so you cant find it anywhere and test it. You can of course join a waiting list of companies and individuals eager to have a go.
On the face of it its pretty cool e.g. if you are looking for a restaurant in Wexford, a Google search will give you the best search-optimised restaurant in town.
A Graph Search on Facebook on the other hand (search: restaurants in Wexford) will give you a list of restaurants that your friends have "liked" or checked in at on Facebook. Similarly if you wanted to find out all your friends that visited London, the same would apply.
Simple isn't it. The big question is whether people will use it? I for one don't care whether my friends have been at a restaurant or not but more importantly if I'm looking for the best restaurant in town, what happens if none of my friends have been there, will it show other results too?

Co-authoring Marketing [PaTrisha-Anne Todd BookLadyEntrepreneur]

http://www.ecademy.com/node.php?id=183456

Co-authoring A Great Marketing Tool

Being part of a co-authoring book is a great boost to increasing the visibilty of your business. I just love the co-authoring business model and I've been involved in several. In fact it's such a worhtwhile model that co-authorship is a normal part of my writing life.

Co-authorship is a simple strategy and an inexpensive investment that pays back over and over again becasue of the marketing tactics of a troop of dedicated sales persons, those other authiors promoting the same book. It's a win win for everyone.

Here are five ideas I personally endorse as they support the very essence of co-authoring as a very effective marketing strategy.

Five Ideas To Help You As A Co-Author